• Audi 1
  • Audi 2
  • Audi 3
  • Audi 4

Audi Absolute Perfection

Audi reached out to my team at Microsoft looking to blaze new trails with an innovative advertising solution to shine light upon its signature R8 platform. The delivery was a rich html5 website, which could be mobile-controlled (via Web Sockets) from a handheld device which detailed in 360 degrees the highlights and features of their incredible, race-inspired platform. Another unique facet of this campaign involved a retail installation. Customers visiting any of Microsoft's retail stores across the country could interact with the Audi R8 installation by scanning a QR Code and connecting to Xbox hosted content.
Client :
  • Audi
Category :
  • UX Design
Skills :
  • Illustrator
  • Photoshop
  • User Experience Design
  • Wireframes